{"id":210,"date":"2018-10-28T12:43:54","date_gmt":"2018-10-28T11:43:54","guid":{"rendered":"https:\/\/2019.kosice.wordcamp.org\/?post_type=wcb_session&#038;p=210"},"modified":"2019-03-29T11:45:13","modified_gmt":"2019-03-29T10:45:13","slug":"5-prednaska","status":"publish","type":"wcb_session","link":"https:\/\/kosice.wordcamp.org\/2019\/session\/5-prednaska\/","title":{"rendered":"Sex, drogy a rock&amp;roll"},"content":{"rendered":"\n<p><strong>aneb 7 smrteln\u00fdch h\u0159\u00edch\u016f zna\u010dek &#8211; nejen v jejich za\u010d\u00e1tc\u00edch. <\/strong><\/p>\n\n\n\n<p>Pro\u010d je d\u016fle\u017eit\u00e9 myslet na (svou) zna\u010dku u\u017e p\u0159ed nebo p\u0159i startu produktu? Pro\u010d nevybudujete zna\u010dku jen v online prost\u0159ed\u00ed?  A pro\u010d strategie opakuj\u00edc\u00edch se prodejn\u00edch akc\u00ed v kone\u010dn\u00e9m d\u016fsledku sel\u017ee?  To a dal\u0161\u00ed h\u0159\u00edchy zna\u010dek v\u00e1m uk\u00e1\u017ei na sedmi h\u0159\u00ed\u0161n\u00fdch p\u0159\u00edkladech. Neopakujte chyby, kter\u00e9 u\u017e ud\u011blali mnoz\u00ed p\u0159ed v\u00e1mi. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Komu je p\u0159edn\u00e1\u0161ka ur\u010dena?<\/strong><\/h3>\n\n\n\n<p>Za\u010d\u00ednaj\u00edc\u00ed startupista, kter\u00fd m\u00e1 v hlav\u011b jen sv\u016fj projekt.  Marketingov\u00fd specialista, kter\u00fd se c\u00edt\u00ed jako k\u0159e\u010dek v kole\u010dku.  Majitel businessu, kter\u00fd si mysl\u00ed, \u017ee marketing je jen o prodejn\u00edch kampan\u00edch. A zbyl\u00fdch 10 % populace \ud83d\ude42<br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>aneb 7 smrteln\u00fdch h\u0159\u00edch\u016f zna\u010dek &#8211; nejen v jejich za\u010d\u00e1tc\u00edch. Pro\u010d je d\u016fle\u017eit\u00e9 myslet na (svou) zna\u010dku u\u017e p\u0159ed nebo p\u0159i startu produktu? Pro\u010d nevybudujete zna\u010dku jen v online prost\u0159ed\u00ed? A pro\u010d strategie opakuj\u00edc\u00edch se prodejn\u00edch akc\u00ed v kone\u010dn\u00e9m d\u016fsledku sel\u017ee? To a dal\u0161\u00ed h\u0159\u00edchy zna\u010dek v\u00e1m uk\u00e1\u017ei na sedmi h\u0159\u00ed\u0161n\u00fdch p\u0159\u00edkladech. Neopakujte chyby, kter\u00e9 &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/kosice.wordcamp.org\/2019\/session\/5-prednaska\/\" class=\"more-link\">Pokra\u010dova\u0165 v \u010d\u00edtan\u00ed<span class=\"screen-reader-text\"> &#8222;Sex, drogy a rock&amp;roll&#8220;<\/span><\/a><\/p>\n","protected":false},"author":16039518,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1557576000,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[699],"footnotes":""},"session_track":[1270108],"session_category":[],"class_list":["post-210","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-prednaska"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/papmdk-3o","session_date_time":{"date":"11. m\u00e1ja 2019","time":"14:00"},"session_speakers":[{"id":"699","slug":"spiker5","name":"Pavel Cahl\u00edk","link":"https:\/\/kosice.wordcamp.org\/2019\/speaker\/spiker5\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/kosice.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kosice.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/kosice.wordcamp.org\/2019\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/kosice.wordcamp.org\/2019\/wp-json\/wp\/v2\/users\/16039518"}],"version-history":[{"count":4,"href":"https:\/\/kosice.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/210\/revisions"}],"predecessor-version":[{"id":1152,"href":"https:\/\/kosice.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/210\/revisions\/1152"}],"speakers":[{"embeddable":true,"href":"https:\/\/kosice.wordcamp.org\/2019\/wp-json\/wp\/v2\/speakers\/699"}],"wp:attachment":[{"href":"https:\/\/kosice.wordcamp.org\/2019\/wp-json\/wp\/v2\/media?parent=210"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/kosice.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_track?post=210"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/kosice.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_category?post=210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}